New hotels in Myrtle Beach

Myrtle Beach tracks two open hotels at opposite ends of its oceanfront: voco The Shelby near the Boardwalk and SkyWheel, and the dual-branded Ellie Beach Resort at Springmaid Beach to the south. Both opened within the past two years, and both are direct oceanfront properties rather than set-back-from-the-beach hotels, giving visitors a genuine choice between the Boardwalk's density and Springmaid Beach's quieter 30-acre setting.

What to do

A weekend in Myrtle Beach

Walk the 1.2-mile Myrtle Beach Boardwalk, open 24 hours with waterfront dining, shopping and live entertainment, and ride the 187-foot SkyWheel for a view up and down the Grand Strand, both a short walk from voco The Shelby. In the afternoon, Broadway at the Beach's shops, restaurants and attractions around Lake Broadway fill out a car-free day near the Boardwalk end of town, and the evening can shift toward Springmaid Beach for a quieter stretch of sand near The Ellie Beach Resort.

A full week

With more time, the Grand Strand's more than 90 championship golf courses, designed by names including Jack Nicklaus and Arnold Palmer, are the region's other major draw beyond the beach itself: enough variety in style and price that a week-long golf trip rarely repeats a course. The full 60 miles of Grand Strand coastline extend well beyond Myrtle Beach itself, into Little River to the north and Pawleys Island to the south, and the region's six most popular South Carolina beaches are commonly grouped under the same Grand Strand name by locals. Myrtle Beach State Park, south of the Boardwalk core and closer to Springmaid Beach, adds a quieter, less developed stretch of coastline with its own fishing pier and nature trails for a day away from the main tourist strip.

Where to stay

North Ocean Boulevard, near the Boardwalk

voco The Shelby: Myrtle Beach is IHG's first South Carolina property under its voco brand, a 241-room oceanfront hotel at 1802 North Ocean Boulevard, just off Kings Highway and close to the Myrtle Beach Boardwalk and SkyWheel. Named for Shelby Ann Byrd, a local hostess, athlete and entertainer described as Myrtle Beach's coastal spirit, the hotel's Shelby Beach Club adds a lazy river and pool in a relaxed oceanfront setting; rooms start from $155.

Springmaid Beach, south of the Boardwalk

The Ellie Beach Resort Myrtle Beach, Tapestry by Hilton reopened in June 2024 at 3200 S Ocean Blvd after a multimillion-dollar transformation of the historic Springmaid Beach resort, originally established in 1948 by Colonel Elliott White Springs as a retreat for textile mill workers. Owned by Singerman Real Estate and managed by Pyramid Global Hospitality, the 452-room, dual-branded Tapestry Collection/DoubleTree Resort property sits on 30 oceanfront acres, splitting its room inventory across the two Hilton brands to cover both a more design-forward Tapestry stay and a more familiar DoubleTree Resort format under one roof, with rooms starting from $120.

Which hotel for your trip

Travelers who want the Boardwalk within walking distance

voco The Shelby's North Ocean Boulevard address puts the Boardwalk, SkyWheel and Broadway at the Beach all within an easy walk.

Families and longer beach stays

The Ellie Beach Resort's 30-acre Springmaid Beach setting and larger room count suit a quieter, more spread-out family stay away from the Boardwalk's density, with more room configurations across its dual-branded property.

Golf-focused travelers

Either hotel works as a base for the Grand Strand's courses, since both sit within a short drive of the region's main golf corridor along Highway 17, which runs the length of the coastline from Little River to Pawleys Island: close enough to either property that a golf trip doesn't need to dictate which hotel to book.

Frequently asked questions

What is the newest hotel to open in Myrtle Beach?

The Ellie Beach Resort Myrtle Beach, Tapestry by Hilton, which reopened in June 2024 after restoring the historic Springmaid Beach resort.

Is voco The Shelby within walking distance of the Boardwalk?

Yes: it sits on North Ocean Boulevard close to the Myrtle Beach Boardwalk and SkyWheel.

What was Springmaid Beach before it became The Ellie Beach Resort?

A resort originally established in 1948 by Colonel Elliott White Springs as a retreat for textile mill workers, later renovated into today's dual-branded Tapestry Collection/DoubleTree Resort property.

How many golf courses are on the Grand Strand?

More than 90 championship courses, including several designed by Jack Nicklaus and Arnold Palmer.

Are Myrtle Beach's hotels directly on the ocean?

Both voco The Shelby and The Ellie Beach Resort are oceanfront properties, on North Ocean Boulevard and at Springmaid Beach respectively.

How far apart are the two Myrtle Beach hotels?

Springmaid Beach sits south of the Boardwalk core where voco The Shelby is located: close enough for a same-day visit to both areas, but distinct enough in character, with Myrtle Beach State Park's quieter coastline nearby, to make the choice between them meaningful.