Gold Coast, Queensland
LXR Hotels & Resorts Gold Coast
Hilton's ultra-luxury LXR brand is making its Australian debut on The Spit, taking over the building that opened as Palazzo Versace in 2000 and most recently traded as The Imperial Hotel.
Announced · Early 2027
Hilton's ultra-luxury LXR Hotels & Resorts brand is debuting in Australia on the Gold Coast's Spit, taking over a 200-room property that opened in 2000 as Palazzo Versace and most recently traded as The Imperial Hotel. Owner Islander Hotel Trading is targeting an early 2027 reopening after a comprehensive refurbishment.
The essentials
- Group
- Hilton (LXR Hotels & Resorts)
- Opening
- Early 2027
- Rooms & suites
- 200 rooms
- Segment
- Luxury
- Designer
- NC
- Entry rate
- NC
The place
The hotel sits on The Spit at Southport, on the Gold Coast's Broadwater rather than its ocean beaches, near Marina Mirage and the Sea World theme park — a quieter, marina-facing address than the Surfers Paradise high-rise strip a short drive south.
The concept
The property has a rare pedigree for the Gold Coast: it opened in 2000 as Palazzo Versace, the fashion house's only hotel venture, before changing hands and operating most recently as The Imperial Hotel Gold Coast. Owner Islander Hotel Trading has signed Hilton to reposition it under the ultra-luxury LXR Hotels & Resorts banner — Hilton's top-tier brand and its first Australian signing — through a comprehensive refurbishment described as preserving the building's neoclassical architecture and Italian-inspired interiors while updating it to current luxury standards.
Dining & wellness
Specific restaurant, bar and spa concepts for the renovated property have not been confirmed; the announcement points to direct access to the Gold Coast Broadwater as a defining amenity, alongside the retained neoclassical public spaces from the building's Palazzo Versace era.
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